COMPANY

OUR MISSION

We're transforming agriculture from Primary to Prime.

Japanese food is in demand worldwide.

Behind this demand are over one million farmers — skilled artisans that Japan takes pride in.

But today, these farmers face a crisis.

An aging workforce. No successors. And above all, an industry that doesn't pay.

We started this company to fundamentally change this structure.

First, we prove that "it sells" through exports.

Then, we improve production processes to achieve "efficient production."

Finally, we transform the entire primary industry into a "profitable industry."

Sales, marketing, technology — we use every tool available.

Some may call it youthful recklessness. But there are things only the young can do.

Making primary industries No. 1. We're serious about it.

VALUES

Our Core Values

Mission Over Ego

Think mission-vision first in everything. Face the customer, not your ego.

Speed Over Perfection

Rather than aiming for perfection from the start, iterate quickly and improve continuously.

Dialogue Over Conversation

Don't fear conflict. Seek better paths forward through genuine dialogue.

Approach people with respect, honesty, and sincerity.

Primary First

Respect those who work in primary industries. Work with the pride of supporting all food culture.

Value first-hand information. Get out to the field whenever possible.

ABOUT

Company Overview

Company Name
First Agri, Inc.
Founded
April 2025
CEO
Shingo Nagano
Address
Zaza City Central Building B1F 100-1 Kajimachi, Chuo-ku Hamamatsu, Shizuoka 430-0933, Japan
Business
Japanese Tea Export & Sales / Functional Tea Development / F&B Marketing Support
MESSAGE

CEO Message

"Not too young to succeed — young enough to make it happen"

First Agri is a team with an average age of 28.

With less industry experience comes freedom from convention.

In speed and passion, we yield to no one.

Japan's primary industries still hold tremendous potential.

Will you help us prove it?

CEOShingo Nagano
CEO Shingo Nagano

Company Deck

First Agri's Company Deck articulates our mission, vision, and values as a daily guide for action.

What we value, how we make decisions, and how we act — all in service of making Japan's agriculture sustainable and something we can be proud of.

This Company Deck is the compass that keeps everyone at First Agri aligned.

Empowering primary industries through sales, marketing, and technology.

For Buyers

Product catalog & sample request

PRODUCTS

For Producers

Partnership inquiries

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Other

General inquiries

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